JACK & JONES is for the young fashion-forward guy with an eye for details and graphics. Inspired by streetwear, the garments are made for the urban lifestyle. Innovative details are at the centre of each style which is made of high quality fabrics with a crisp and clean finish. The details have strong workwear references and in combination with the contemporary fabrics, the utility trim makes the design innovative and refreshing. The colour palette is minimalistic with focus on a few strong colours, emphasizing the graphic line in the collection.